Monday 21 December 2015


This is it, the final push. During the next few days last minute Christmas shoppers will be out in force, panic buying as the big day draws ever closer. This can be a highly rewarding time for the retailer.

Hopefully, your hard work over the last few months has paid off and what happens in the next few days will put the cherry on the cake. Whichever way you look at it Christmas takes a lot of planning; it doesn’t just arrive on a plate. It requires lots of hard work and presents many challenges, but mostly, it should be fun!  I sincerely hope that this Christmas season has been your best yet.

But, don't give up just yet. Your batteries may be running on empty and stress levels may be high but it's time to dig deep, find that extra energy, remember what you do so well and keep going...

What most people want right now is to stop, relax, revert to their default position and be with the people they love. So, in these last few shopping days before Christmas try to make it extra special for your customers and you'll be sure to see them again in 2016. 

All the best

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